Decoding Series
Decoding is the process of converting encoded data back into its original format. In the same spirit, the "Decoding" series unravels the complexities of signals and information from around the world, transforming them into clear and actionable insights for our audience.
Each episode navigates the topic of Trust & AI through a people, process, and technology, empowering audiences with a holistic understanding that can be practically applied.
This series is hosted by Nicholas Kontopoulos, VP of Marketing for Asia Pacific and Japan (APJ) at Twilio.
Decoding Series
Revolutionising Marketing with AI
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AI is widely expected to bring monumental change to marketing. Already, we are seeing its impact across the industry.
Predictive AI is transforming how we analyse data, enabling us to identify patterns in customer behaviour that inform more effective marketing strategies. At the same time, Generative AI empowers us to reach new levels of efficiency in tasks such as content creation.
Join us to, Founder & CEO of Zen Media as she discusses the most exciting opportunities this transformational technology offers, and discover how companies are making use of AI to enhance their marketing efforts.
